Career Development

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Matteo Bevilacqua

Matteo Bevilacqua (b. 2004, Milan) is a music critic and content creator with a strong presence on social media under the name mattebevi.

His work focuses on music communication, with the aim of deepening awareness not only of groundbreaking artists and their music, but also of the production processes and industry structures behind them — especially within independent and alternative frameworks.

Over the years, he has collaborated with some of Italy’s most respected cultural platforms, including BSMT — one of the country’s leading cultural podcasts — as well as JAZZMI and MI AMI Festival, contributing editorial content and digital storytelling.

Matteo is the co-director of Ad Astra, an independent record label founded by producer Machweo. There, he oversees communication strategies and shares responsibilities for artistic direction, helping to shape the creative identity of the label and its artists.

He also curates Ribes, a series of acoustic and electronic jam sessions hosted at NAMA – Nuovo Anfiteatro Martesana in Milan, where he handles artistic direction and event programming with a focus on community building and musical exploration.

Currently, Matteo is pursuing a degree in Arts and Cultural Events at IULM University Milano.

Across all his activities, his mission is to bridge the gap between audiences and the behind-the-scenes of music — fostering a deeper understanding of how the music industry operates, evolves, and survives outside the mainstream.

Tom Goren

Tom Goren is a highly passionate filmmaker and director primarily active in the music industry. He specializes in filming and producing music videos, capturing live music performances, creating visual content and devising social media strategies.

In addition to his work as a filmmaker, he holds the position of Visual Manager at the booking and creative agency MTA Production, where he contributes his expertise in visual storytelling and creative direction.

Based in Stockholm, he operates from Sonika Studio, which serves as his creative hub.

With over 20 years of experience, he has had the opportunity to touch upon and analyze the music industry from almost every perspective. As an artist, songwriter/producer, and studio engineer, he has gained deep insight into the artistic, business, technical, and strategic aspects.

Now working as a filmmaker in this environment, Tom Goren has found a way to creatively and cost-effectively merge film and music, allowing him to tailor and develop products for artists to propel their career forward.

Danny Sykes

Danny Sykes is an accomplished sound engineer with over 8 years of experience working in the industry. Serving as a sound engineer in Wisseloord studios as well as the studio manager at the Conservatory of Music Haarlem. Throughout his career, he has worked with renowned artists such as Nas the Rapper, Focus, Folamour, and unknown T, showcasing his competence and skill as a professional recording engineer. Additionally, Danny collaborates with bands and artists to help develop their sound and sonic identity as the producer for various artists such as Molton Grove, Outlaw Queen, Icarus, and Tijger Tijger to name a few, demonstrating his versatility as a producer and mixing engineer.

Beyond his professional collaborations, Danny is also the lead singer, guitarist, and producer of his band, The Ratbags. Developing his own sound in punk and alternative music scene along side his drummer and co producer Carson Ezell, recording in both Wisseloord studios and Interscope Studios, they continue to expand their artist repertoire.

Carlos Perez D’Anda

Carlos Perez D’Anda, also known as Big Red, is a Miami-based Grammy-nominated record producer, engineer, and music executive. Alongside his distinguished education from Berklee College of Music, he brings over a decade of experience crafting multi-diamond-selling music across a wide array of genres. His collaborations range from artists such as Beyoncé, Alicia Keys, and Ariana Grande, to Swedish House Mafia, Camilo, Anitta, Mau & Ricky, among many others. His heightened sense for detail and innate talent for pushing sonic boundaries, coupled with his passion for artist development and direction, have firmly established his presence as a significant driving force in both the Latin and global music scenes.

Additionally, he played a key role in the design, planning, and installation of Alacran Studios, Miami’s most esteemed recording hub, which he has now led for four years as its Studio Manager & Chief Engineer.

Malik Berrabah

Malik Berrabah is owner of Wisseloord and founder of the Wisseloord Academy. His track record as a songwriter, composer, arranger and producer is rich of countless national and international records in various genres. He has contributed to the production of numerous albums, singles, television programs, etc., and regularly advises the Majors in a neutral way on the level of new musical projects in development. His love for sharing with growing talents leads him, when his schedule allows, to participate as a jury for international conservatory exams.

Since the beginning of his career 30 years ago, Malik has decided to do all his musical work under various pseudonyms in order to keep his career detached from any stylistic labels, to keep his creative freedom and to stay away from the ego games of the music industry.

Julien Cholewa

Julien Cholewa is the director of LA PLACE HIP HOP and head programmer of the festival PARIS HIPHOP.

Pierre Guimard

Pierre Guimard was born in Toulouse but grew up in Normandy and the Paris region. In a high school setting, he created the group Noisy Fate with friends, of Team Nowhere, at the end of the 1990s. He then left the group to go play as bassist for Jean-Louis Aubert in 2003. He then decided to devote himself to his solo career, and, alone with his guitar and his harmonica, he opened for Kyo and Raphael in 2006.

On August 28, 2006, his first album De l’autre cote was released, which he composed entirely, along with lyricist Jérôme Attal. Pierre Guimard also worked with Ben Kweller, (with whom he will also do some first parts). This album is romantic, in an Anglo-Saxon style. We can also see him in the film, I’m Fine, Don’t Worry by Philippe Lioret where he plays a musician on the edge of the beach. His latest album was released on June 22, 2009. He opened for Calogero in the fall of 2009. In addition, he is the pianist of the entire piano-acoustic voice album of the diva Lara Fabian, album called Every Woman In Me.

In 2009, he took under his wing Nili Hadida and Benjamin Cotto of the group Lilly Wood and the Prick. He produced and recorded Lilly’s first EP Who And The What? with its Choke Industry label. Under license with Cinq7/Wagram, he recorded the album Invincible Friends which was released in May 2010 (awarded at the Victoires de la Musique 2011, public revelation category). He currently plays bass for the Lilly Wood and the Prick tour.

Guimard is CEO of Artisti Palace Paris and does A&R for the Choke Industry label.

Yannick Freytag

Yannick Freytag’s career has always oscillated between the field of Culture and that of Youth. Committed to these issues through initial activities in socio-cultural animation, collaborator of elected officials on youth and prevention issues in Paris, he joined the Hip Hop Citizens structure in 2002 and co-founded the Paris Hip Hop festival in 2006, one of the most important Hip Hop initiatives in France which celebrated its tenth edition in 2015. But, it will also have developed other original cultural initiatives with the foundation of a specialized bookshop-gallery in Nantes or one of the main festivals of Parisian tales of the time in 2002. He continues his commitment today by developing the actions of Hip Hop Citizens in France and abroad and as a trainer for the territorial public service.

Ever Mihigo

Ever Mihigo is a producer and topliner who has worked with artists such as Aya Nakamura, Oboy, Kimberose and more.

Clement Le Gal

Clement Le Gal works on A&R @ Label Entreprise and teaches several modules at the Wisseloord Academy in Paris.

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